- Success Criterion 2.4.4
- Conformance level A
2.4.4 · Link Purpose (In Context)
Lesson overview · Link Purpose (In Context)
In plain language
Each link's purpose must be clear from its text (or its immediate context).
Who it affects
People who browse by links list or voice commands and need unambiguous link purposes.
How to check
Pull up the links list in a screen reader: no bare 'click here/read more', no duplicates going different places, no unnamed icon links.
Common misconception
“Click here” is the classic failure, but the more common modern version is an icon-only button with no accessible name at all. Both leave a screen-reader user with no idea where the link goes.
Learn more
Scenarios in this lesson
- Link’s Purpose Explained Only in Unrelated Page Text
- Image-Only Link or Button With No Accessible Name
- Repeated ‘Click Here’ Links With No Way to Tell Them Apart
- Multiple ‘Download’ Links With No File Name or Type Given
- Icon-Only Link With No Accessible Name at All
- Link Text That’s Just a Long, Meaningless Tracking URL
- ARIA Label That Overrides a Link’s Visible Text Incorrectly
- Card Component Link With No Accessible Name of Its Own
- Duplicate Link Names Pointing to Different Destinations
- Link Whose Only Distinguishing Context Is Its Table Position
- Link’s Explanatory Text Separated by an Unrelated Ad or Insert
- PDF Link With No Indication of What It Actually Leads To
- Link’s Accessible Name Pointing to the Wrong Destination
- Link Name So Long It Buries the Link’s Actual Purpose