- Success Criterion 1.4.5
- Conformance level AA
Text-Heavy Content Rendered as an Image Instead of Real Text
1.4.5 — Images of Text
Scenario
Setting
A music streaming app's playlist screen
What’s wrong
A promotional banner renders its headline and price as a single flattened image instead of live text, so the text can't be resized, recolored, or reflowed by the user.
Example
<img src="sale-banner.png" alt="50% off everything"> Why it matters
Low-vision users who need scalable text, and people who customize fonts or colors.
How to test
Try to select suspect heading/paragraph text with a cursor drag: if it can't be highlighted (because it's an image), and it's not a logo or essential presentation, it fails.
How to fix
Real text must be used instead of an image of text (except logos or where the exact rendering is essential).
<div class="banner"><p>50% off everything</p></div>Real text can be resized, recolored, and read aloud accurately — an image of text can't.
Outcome
On a music streaming app's playlist screen, this barrier is gone for low-vision users who need scalable text — they get the same result as anyone else here.
Who is affected
Low-vision users who need scalable text, and people who customize fonts or colors.
Learn more
- Understanding Understanding document (opens in a new tab)
Related scenarios
- Page Heading or Banner Exported as an Image File
- Button or Navigation Label Rendered as an Image
- Marketing Text Baked Directly Into a Composite Image
- Restaurant Menu or Price List Uploaded as a Photo
- Screenshot of Text Used as the Page’s Primary Content
- Email-Style Hero Image With All Its Copy Baked In