• Success Criterion 1.2.1
  • Conformance level A

Video Alternative Not Labeled as a Substitute for Article Text

1.2.1 — Audio-only and Video-only (Prerecorded)

Scenario

Setting

A crowdfunding platform's campaign page

What’s wrong

Media alternative for text not labeled as such, when relying on that exception.

Example

<audio src="podcast.mp3"></audio>

Why it matters

Deaf people who need transcripts of audio-only media, and blind people who need alternatives to silent video.

How to test

Find any media marked as an alternative to on-page text: confirm it is explicitly labeled as such (e.g., 'audio version of this article') — unlabeled fails.

How to fix

A complete, accurate transcript (or an equivalent audio track for video-only media) must be provided and linked right next to the media.

<audio src="podcast.mp3"></audio>
<a href="podcast-transcript.html">Read the transcript</a>

A text transcript gives Deaf users the same content the audio carries, with no video/audio dependency.

Outcome

On a crowdfunding platform's campaign page, this barrier is gone for deaf people who need transcripts of audio-only media — they can complete the task without hitting this wall.

Who is affected

Deaf people who need transcripts of audio-only media, and blind people who need alternatives to silent video.

Learn more