Success Criterion 3.2.4
Conformance level AA

Help Link Labeled Differently Every Time It Appears

3.2.4 — Consistent Identification

Scenario

Setting

A nonprofit's donation form

What’s wrong

Help links pointing to same help function labeled "Support" / "Help" / "FAQ" interchangeably.

Example

<button aria-label="Add to favorites">★</button> <!-- called "Save" on another page -->

Why it matters

Screen-reader users and people with cognitive disabilities who rely on consistent naming.

How to test

Compare help/support links across pages: interchangeable use of 'Support', 'Help', and 'FAQ' for the identical function fails.

How to fix

The same function must use the same name, label, and icon across all pages.

<button aria-label="Add to favorites">★</button> <!-- same label everywhere this action appears -->

The same function needs the same accessible name everywhere it appears, so users learn it once.

Outcome

On a nonprofit's donation form, this barrier is gone for screen-reader users and people with cognitive disabilities who rely on consistent naming — they get the same result as anyone else here.

Who is affected